Dallas, Texas (PRWEB) January 14, 2014
The increasing adoption of mobile devices is the emerging trend in the Global SaaS-based Site Search market. More than 50 percent of smartphone users visit e-commerce sites on their phones. Unlike internet users scrawling sites from their laptops or desktops, mobile users perform their internet searches fairly quickly. In fact, more than 65 percent of mobile users will act upon a search within an hour of making it. This shows that mobile searchers are looking for immediate solutions for their search. As a result, the searches performed on mobile devices have high conversion rates than those performed on desktops and laptops. As a result of the growing use of smartphones and tablets, the websites need to be optimized and the site search needs to be made more user friendly. If the site search is not friendly, it is more likely that the user will switch to another website. Hence, the increasing adoption of mobile devices also increases the demand for SaaS-based site search solutions.
Analysts forecast the Global SaaS-based Site Search market (http://www.sandlerresearch.org/global-saas-based-site-search-market-2014-2018.html) to grow at a CAGR of 19.30 percent over the period 2013-2018. According to the report, one of the major drivers in this market is the growing market for e-commerce. E-commerce provides customers with an ease of purchasing products and services over the internet, without any time or location constraints. Retailers are looking for solutions that can help them enhance their e-commerce capabilities and further improve customer satisfaction.
Further, the report states that one of the major challenges in this market is the issue pertaining to data security and privacy. Since the SaaS-based site search solutions are on the hosted platform, there is a concern among enterprises regarding security breaches and data loss.
The report recognizes the following companies as the key players in the Global SaaS-based Site Search Market: Adobe Systems Inc., Celbros Inc., and Nextopia Software Corp.
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Other vendors mentioned in the report are Apache SOLR, Certona Corp., Easy Ask,Fact Finder, Google Commerce Search, PrismaStar LLC, SDL Fredhopper, Thanx Media, and Universal Business Listing.Org.
Purchase Report @ http://www.sandlerresearch.org/purchase?rname=11490.
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